Consumers named ALFAVIT the brand № 1 among vitamins in Russia.
As a result of the popular vote of the national premium "Brand № 1 in Russia 2011", ALFAVIT was found the brand № 1 in the category of "Vitamins".
"Brand № 1 in Russia " – award of public confidence, which is awarded on the basis of the views of customers about the brand on a national scale. The award is organized and conducted by “RBC” media holding, in partnership with "Comcon" company. This year the voting was conducted in 50 categories. The voting every Russian could cast a vote for a particular brand of goods and services by filling out the form to the federal press and on the Internet or online voting award. In the "Vitamins" category the greatest number of consumer’s votes went to the vitamin -mineral complexes ALFAVIT. Exactly ALFAVIT consumers find the best-known brand of vitamins, and its quality and effectiveness recognized as the highest.